Hallmark Appreciation e-Cards

  • Frontline and essential service workers 
  • SAF servicemen



In one of the most challenging times for our nation, we see many heroes stepping forward in the fight against the Coronavirus Disease 2019 (COVID-19) pandemic and going the extra mile to help others in the community.

Each day, our healthcare workers put themselves on the line to help their patients, and frontline and essential service workers ranging from hawkers to bus drivers and cleaners, continue to work hard even during the circuit breaker period to minimise disruption to our daily lives.

Behind the scenes, our Singapore Armed Forces (SAF) servicemen continue to serve with dedication to ensure our nation’s security. They also contribute to the national COVID-19 response by being deployed to support contact tracing efforts and care for COVID-19 patients at migrant community care facilities, community recovery facilities and migrant worker dorms, over the past months.

As a community, let’s appreciate these heroes who keep our nation safe, secure and running smoothly.

Send or Share a Hallmark Appreciation e-Card

As part of a first-time collaboration with Hallmark Singapore, two specially designed appreciation e-cards dedicated to SAF servicemen, and frontline and essential service workers, have been created.

You can download the appreciation e-cards below, or share it from our Facebook page, to your loved ones, friends and colleagues as a meaningful gesture of thanks and encouragement.

You can also nominate them to receive $50 worth of SAFRA Rewards Vouchers as an additional gesture of thanks when you leave your heartfelt appreciation messages in our appreciation e-card Facebook posts and tag your hero to nominate them. A total of 10 nominees each will be randomly selected among all entries submitted by National Day, 9 August 2020, 2359hrs.

Dedicated to SAF servicemen


Dedicated to frontline & essential workers


To download the e-card, click on the ‘Download as a GIF’ button

  • Desktop: Right click to save
  • Mobile: For most smartphones, press and hold for the ‘Save’ option to appear

They have made a big difference to our lives. Join us in making a small difference to theirs!

With more than 90 deals at over 80 merchants islandwide, SAF Servicemen will have a wide variety of deals to choose from, such as F&B, shopping, groceries, fitness, enrichment and many more online deals.