Up to 50% Off Selected Products


Sony is a leading manufacturer of audio, video, communications, and information technology products for the consumer and professional markets. Its motion picture, television, computer entertainment, music and online businesses make Sony one of the most comprehensive entertainment and technology companies in the world.

Promotion Details  

SAFRA Members’ Exclusive
Up to 50% off the following products: 

  • 65" 4K Ultra HD TV, BRAVIA TV 65X90K [XR-65X90K]: $2,019.00 (U.P.: $4,075.00)
  • 5.1CH Home Cinema with Wireless Rear Speakers [HT-S40R]: $459.00 (U.P.: $919.00)
  • Premium Wireless Speaker  [SRS-RA3000]: $299.00 (U.P.: $459.00)
  • Portable Wireless Speaker [SRS-XG300]: $299.00 (U.P.: $489.00)
  • Portable Wireless Speaker [SRS-XB23 Black]: $119.00 (U.P.: $183.00
  • Truly Wireless Earphones LinkBuds S [LinkBuds S]: $209.00 (U.P.: $309.00)
  • Truly Wireless Noise Cancelling Earphones [WF-C700N ]: $159.00 (U.P.: $199.00)
  • Truly Wireless Earphones LinkBuds S [WF-C500]: $89.00 (U.P.: $149.00)
  • Alpha 7C Compact full-frame camera [ILCE-7C]: $2,039.00 (U.P.: $2,549.00)
  • Alpha 7C Compact full-frame camera with kit lens [ILCE-7CL]: $2,439.00 (U.P.: $2,959.00)
  • Alpha 7R V Full-frame high-resolution camera [ILCE-7RM5]: $5,239.00 (U.P.: $5,799.00)
Plus, up to 10% off the following product categories: 
  • All TV & Sound Bars - 10% off
  • All Wireless Speakers - 10% off
  • All Compact Cameras - 10% off
  • All Interchangeable-Lens Cameras - 3% off
  • All Lenses (Excluding SEL400F28GM, SEL600F40GM & SEL300F28GM) - 10% off
  • All Headphones except 1000X series - 10% off
Please present a valid SAFRA card/e-card to enjoy this promotion. All promotions are available for purchase in-store only.

Contact Information

  • Sony Store, Wisma Atria
    435 Orchard Road, #03-01 and #03-01A, Singapore 238877
    Tel: 6341 9945
  • Sony Store, 313@Somerset
    313 Orchard Road, #02-28 to 37, Singapore 238895
    Tel: 6634 9497
  • Sony Store, Westgate
    3 Gateway Drive, #01-39, Singapore 608532
    Tel: 6261 0784
  • Sony Store, One Holland Village
    7 Holland Village Way, #02-38/39 Singapore 275748
    Tel: 6935 1801

Terms & Conditions 

  • Valid till 31 March 2024, while stocks last.
  • Promotion is applicable to all Sony Store except Sony Store, Changi Airport & Sony Store, Online.
  • Not valid in conjunction with other promotions, discounts and/or coupons.
  • Sony Electronics (Singapore) Pte Ltd reserves the right to vary, delete or add to any of the terms & conditions at its sole discretion and without prior notice or liability.
  • In case of any dispute, the decision of Sony Electronics (Singapore) Pte Ltd shall be final.
  • Sony Electronics (Singapore) Pte Ltd reserves the right to terminate, suspend or cancel this promotion at any time.
  • Collection of personal data by Sony Electronics (Singapore) for this promotion is strictly for their own business requirements. SAFRA is not responsible for the collection, use and disclosure of the Personal Data by Sony Electronics (Singapore) for this promotion.
  • SAFRA is not liable for any loss of personal data resulting from any provision of personal data by the individual to the merchant for the purpose of using their service or product.
  • SAFRA is not an agent of the merchant. Any dispute regarding the quality or service standard must be resolved directly with the respective merchants. SAFRA will not assume any liability or responsibility for the acts of the merchants or any defects in products or services offered in the promotion.